InCaseOfEmergency.US and The ARC of San Diego

Partnership To Distribute Personal Emergency & Disaster Preparedness Books

 

ENCINITAS, Calif., January 5, 2005 -- InCaseOfEmergency.US (“ICOE”), the leading provider of personal emergency planning and preparedness solutions, today announced its partnership with the ARC of San Diego, a leading service provider for people with disabilities and their families.  ICOE will provide ARC with its ReadyBooks™ product line and customer purchase orders. The ARC will shrink wrap, package and ship ReadyBooks™ orders directly to ICOE’s customers.

 

‘This is an excellent relationship that takes advantage of the key capabilities of both partners,” said Janice Mueller of ICOE.  “There is nothing else like ReadyBooks™ in the market today dedicated to the safety and emergency preparedness of individuals and families.  Both The ARC–SD and ICOE are dedicated to making the world safer and more productive.”

 

ICOE’s  ReadyBooks™ series of five personal emergency planning and response books include ReadyLifeline™, ReadyPlan™, ReadyHome™, ReadyAuto™ and ReadyVet™. Each ReadyBook, specifically targeted to a key life management priority, has a distinctive cover to facilitate easy identification, and comes with a color coordinated travel case. The owner’s name can be written on both the book and the pouch to make them even more accessible in emergency situations.  A convenient travel pouch holds each ReadyBook and includes a document pocket for copies of important records, identification and maps essential for situational management.  All ReadyBooks™ also contain a valuable emergency resource section designed to provide quick access to important personal contacts including Emergency Medical Agencies, Government and National Agencies, Legal Resources, Family/Friends and Neighbors. Additionally, ICOE offers a series of first-aid, emergency response and survival kits that provide complete emergency solutions customized to the individual user’s needs when used in conjunction with the ReadyBooks™.

 

“We immediately saw the ARC as a great fit for us because ICOE’s goal of making individuals, families and the community ready to respond to emergency and disaster situations fits so nicely with The Arc - SD objective of working in partnership with persons who are disabled, and their families, in creating opportunities to achieve their individual goals within the community,” Ms. Mueller went on to say. 

 

Clarence G. Steadman, Ph.D., the Director of The ARC of San Diego noted that, “Arc-SD has a history of providing services and support for over 50 years.  We offer customers like ICOE a well trained and caring staff, positive experiences for persons served, in a safe environment that allows some risk taking with no pre-conceived limits on achievements, state-of-the-art equipment and methods, and a willingness to innovate and collaborate.  ICOE immediately recognized our capabilities, and we are proud to be working with them on this project that is so important to our community and its families.”

 

ICOE and the ARC-SD will begin offering products to the marketplace beginning in January, 2005.  For corporate, business or non-profit organizational users, both ReadyBooks™ and the travel pouch can be co-branded with logo and specific related content to make them valuable benefits, fundraiser items or gifts.

 

About ICOE

InCaseOfEmergency.US is the leading provider of personal emergency preparedness systems.  ICOE delivers an indispensable and easy to use suite of life management and support products  that help individuals and families effectively organize and prepare for critical events where the access to key personal information and contacts can make the difference between survival and personal disaster. ICOE also offers the ReadyBooks™ products as dynamic and appealing business partnership and fundraising items for both profit and non-profit organizations. Headquartered in North San Diego County, ICOE has assembled a first-rate management team and world-class subject matter experts blending together a wealth of experience that will make San Diegans ready for the expected and prepared for the unexpected. Additional information is available at www.ICOE.US or by calling 1-858-756-6103.

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ReadyBooks™, ReadyLifeLine™, ReadyPlan™, ReadyHome™, ReadyAuto™ and ReadyVet™ are all registered trademarks of InCaseOfEmergency.US.  

January 5, 2005 - ICOE Announces Partnership with The ARC of San Diego